Benefits of LED Signage for your Business

 

Over the last couple of years, we have seen the popularity of LED display signs increase significantly. As one of the leading suppliers of LED signage in Perth, we know there are many reasons for this trend. We also understand the significant advantages of choosing LED display signs for your outdoor signage.

Here we take a closer look at what makes LED signage different and the unique benefits they provide. 

Greater flexibility

We believe the biggest benefit of LED displaysis the wide range of activities they can support. In Perth, LED displays are being used by everyone from small retail outlets to large schools and sports complexes. In addition to being installed on buildings, they can also be used as billboards, incorporated into shopfront designs, and attached to trailers for portable signage.

There is a much broader range of content styles supported by LED displays. In contrast to other signage solutions that only allow static or flashing messaging, LED signs allow animation, colour changes, and moving messages. This makes these displays much more dynamic and a great way to stand out from the competition.

Brilliantly eye-catching

In addition to being more visually dynamic, LED displays are also brighter. This means they can overpower other signage types, drawing more customer eyes to your messaging – and your business. Best of all, as they use semiconductors to generate light, the displays will not fade over time, making them ideal for the strong Australian sun.

Importantly, unlike other light-based systems, LED display signs are bright enough to cut through other light sources. This means that, even in the full sun here in Australia, LED displays appear crisp and clear. Even at night or in the middle of the day, the displayed content will be visible from a distance.

The perfect outdoor signage solution

The flexibility and visibility of LED display signs make them the ideal choice for outdoor use. Outdoor LED signage looks great in all conditions and can even be seen by customers as they are driving by. This helps to maximise the reach of the messaging, capturing more attention and engaging more potential customers.

If you require a solution bigger than our standard panel size, we are able to source and install large LED screens, built to capture attention like no other display.

Importantly, because of the way it works, outdoor LED signage is weather resistant. This means that, unlike other types of outdoor signage, it won’t be greatly affected by wind or rain. As such, it doesn’t need cover and can be used in a wider range of locations than other outdoor signage solutions.

Superior efficiency

This is where LED display signs really set themselves apart from other similar products, like traditional neon signs. Despite producing brighter, more dynamic displays, LED signs require significantly less energy to run. In fact, some research suggests that switching to LED display signs can reduce energy consumption by up to 75%.

It’s also worth noting here that, due to the high voltage required, neon signs generally run very hot. This means that they can pose a significant fire hazard, particularly when used for long periods. However, this is not a risk with LED display signs, which use lower voltages and run far cooler.

What’s more, LED display signs have a longer functional lifespan than most other signage types. For example, LEDs should last 25 times longer than incandescent lighting, and provide thousands of hours more display time than neon signage. As a result, they won’t need to be replaced as quickly, giving you more time to maximise your return on investment.

Also, because of the way they are designed, LED display signs are much easier – and cheaper – to maintain. There is no risk of gases leaking out, which is the leading cause of dimming in other types of signage. They also usually need little more than the occasional clean to keep them looking their best.

To learn more about the benefits of using LED signage for your business, read our article about the 5 advantages of using LED advertising screens for your business.